Maria Alvarez


Maria is the mountain mover at FAD. As CEO she leads the charity forward; looking for project opportunities, developing partnerships and fundraising. She is dedicated to using her professional experience to help young people.  She has worked in the fashion industry since 1992 after graduating with an MA in Economics and Business Studies, and was a founding member of FAD in 1997.


Joanne Matthews

Creative Director

A creative education warrior, Joanne studied Textiles and Languages at university and has an MA in Cultural Studies. Not afraid to step out of her comfort zone she has taught in Cuba and Peru, and is the brains behind FAD’s cultural briefs. As a qualified teacher she meticulously plans FAD projects, from sourcing materials and creating the course content, to teaching in the workshops.


Edwina Davey

INTOFashion Programme Co-Ordinator

Edwina has a wealth of experience as a womenswear designer in London, Paris and Italy. She has taught and assessed on both BA and MA design courses. Edwina is driven to use her raft of  knowledge and experience to help young people find their place within the Fashion Industry. She first joined FAD as a mentor, and is now firmly #TeamFAD

Josh Walker


As a fashion journalism graduate, Josh looks after all things wordy at FAD. Having previously worked in editor positions with companies such as Fashion Scout, Graduate Fashion Week and ARTS THREAD, he’s passionate about the support of the next generation, and the impact their creative process and inquisitive approach to design have on the industry at large.

Danielle Tunstall

Fashion Futures Project Manager

During the week, South London girl Danielle is an Assistant Fashion Buyer. At weekends she transforms into the enthusiastic and dedicated Project Manager of Fashion Futures.   She first got involved as a sixth-former 2009 and started volunteering when she was 18. Since then she has supported FAD unwaveringly- delivering projects, attending awards shows, going on trips, teaching, giving talks…we could go on! She’s truly passionate about enabling other young people to gain the skills and confidence she has.

Sandra Abode

Production Assistant

A versatile artist, designer, manager and all-round creative Sandra is the definition of multidisciplinary. Among other things she art directs and styles for FAD projects, is a backstage boss, and when needed, delivers off the cuff AMAZING speeches to huge audiences like it’s nothing. Visit FAD Store to pick up garments from her brand Sabodé and maybe a bit of the Sandra magic will rub off…


Youth Consultancy


Melissa Allada

The Tailor

Melissa was a Fashion Futures finalist in 2013, and came back to present the show in 2015. After studying tailoring and honing her skills on Saville Row, Melissa now works as a Garment Technologist for a high street giant while completing her Apprenticeship. She also blogs about Fashion and the industry as ‘The Tiny Tailor.’ Melissa finds time to get involved in projects both as a participant and a volunteer, she’s hardcore FAD!



Marquell Williams

The Stylist

Marquel only got involved with FAD in 2015 but already he’s made his mark! Marquel has serious style an injects it into all he does. He’s part of our backstage London Fashion Week team, and has styled, directed and modelled in the Black Icons project. When he’s not doing this he makes costumes for huge names such as Strictly Come Dancing and the Dream Girls stage show.


Delores Oblitey

The Designer

Delores is a knitwear master. Literally, she did an MA! Delores has showcased her ‘Home is But A Dream I Dare to Recall,’ collection in both London and Brighton, and will be showing in Miami this year. Delores has her own knitwear studio and is a dedicated FAD volunteer across multiple projects. Her awesome glasses are her trademark (sadly not shown in this image!).

Alex Abercrombie

The PR Professional

Alex entered the 2014 FAD Competition, was chosen as a finalist and selected to show at London Fashion Week. After securing a 1st at uni, she left Cambridge for London and hasn’t looked back. Alex has forged a career in Fashion PR working for some of the biggest British brands on the High Street. She has also found time to volunteer with FAD, and represented the Creative Core on the 2017 Competition judging panel.

David Bennie

The Award Winner

David is an FAD award winner, snaring ‘Directional Outerwear,’ at Fashion Futures 2015. He came back this year to take part in a panel discussion to offer first hand advice the newest FF intake. David also won the Diana Award for Young Role Models. David has overcome a lot of challenges, including homelessness, and still manages to shine bright. Creative and personable, David is fun to be around and full of fresh ideas.

Tihara Smith

The Illustrator

Tihara first got involved in FAD in 2013 and has been involved in loads of projects. Tihara can always be relied upon to volunteer too, she literally never lets us down. Now studying Fashion at uni, Tihara is also a super talented illustrator and blogger. She also makes and sells her own line of bags. Oh, and she was Shortlisted for the Women of the Future Awards.

Molly Picture

Molly Lock

The Marketing Maven

Molly revolutionised the FAD comms in her whirlwind stint as our communications assistant. She’s now been snapped up by luxe brand Omega, where she’s developing her talents as part of their marketing team. Molly made Joanne’s insta-dreams come true by teaching her how to make gifs, so you can thank her for all our animated social media content.


Nadine Peters

The Menswear Master

Nadine’s been #teamFAD for a decade, since hand embroidering a one off leather jacket for the Fashion Futures 2008 catwalk. Margaret Howell named Nadine her muse in Grazia magazine and we think Nadine’s pretty inspiring too. After graduating from Ravensbourne she launched her own menswear label PETERS, and she’s also using her creative direction skills to develop an exciting new industry focused project for FAD…watch this space.


Clara Clarke Osbourne

The Example

List all the FAD projects you can. Clara’s been at the centre of them all. From producing an incredible menswear graduate collection at Chelsea College of Art she transformed herself into a successful garment technologist, whilst keeping up the volunteering for FAD. She’s an amazing role model for the youngers…that why we call her Clara the Example.


Carole Robb

Fashion Designer

“I love working with the young people I meet at FAD; their energy, passion and hardwork is totally inspiring.”

Carole has worked as Head of Design for leading UK retailers Monsoon, Boden, Jigsaw and Cath Kidston. After a few years working in fashion recruitment she is back into design as Sahara’s Head of Design.

Jane Kellock

Trend & Colour Consultant

Jane is founder and Creative Director of Unique Style Platform. She started her career as a womenswear designer, working for Topshop and Debenhams before her love of forecasting led her to senior roles at WGSN and Stylus. She has gained an international reputation as a colour and trends expert, and is also co-writer of lifestyle blog The Women’s Room.

Julian Mowbray


Julian is a founding member of Mowbray Crawshaw Architects. His passion is for historic buildings and conservation architecture and he has delivered several high-profile projects including the World Heritage visitor centre at Battle Abbey, and the rooftop extension of 6 Burlington Gardens for the Royal Academy of Arts.

Philip Luu

Pattern Cutter and FAD Fashion Futures Alumnus

“I wouldn’t have developed the confidence, contacts, and skills I needed for the industry if it wasn’t for Fashion Futures and FAD. It made me think more clearly about my future and what I really wanted to do.”

Since being part of the FAD Fashion Futures Programme, Philip has participated in many other FAD projects and is a member of the FAD Youth Forum advising FAD on the needs of other young people.

Rosy Crehan

Higher Education Consultant

After a long career in higher education, which she concluded as Deputy Vice Chancellor (Academic) at Staffordshire University, Rosy is now giving more of her time to the charities of her choice.

Rosy is passionate about transforming young people’s experience through improving learning and teaching, as well as industry collaboration in education.  She has a specific  interest in developing apprenticeships.

Nicola Bailey

Educationalist, specialising in Community Support

Nicola has a long history of teaching across most sectors. Her most recent role was as assistant head teacher of a large secondary school where she founded a community based charity focused on regeneration of disadvantaged communities and improved pupil outcomes.

Anju Mahbubani

Commercial Director at Shaun Leane

Anju is an entrepreneurial thinker and innovative change agent with strong capabilities in new business development, supplier management and negotiations, business strategy planning, and business process streamlining.

She brings to FAD her appetite for new challenges while contributing innovative efforts in achieving top-line growth to FAD.