Breaking into the creative industries isn’t easy.

Many graduates take badly paid jobs after university to tide them over while they try to get a foot on the first rung of the creative career ladder. They find themselves stuck in dead end, low paid work which doesn’t make use of their skills, talent and experience.

Sponsored by Trust for London the INTO Fashion programme supports graduates aged 18-30 who find themselves in this position.

We hold monthly industry masterclasses, networking events and 1-2-1 mentoring sessions to support progress into better-paid, and more fulfilling fashion careers.

The Campaign

We want to make fashion retail a better place to be for young British graduates.

Over half of all retail workers feel they are overqualified for the work they do. 1 in 4 say they have no idea how to progress within the company.

Retail is the second lowest paid industry in London.  Only 3 major high street fashion retailers currently pay the London Living Wage. Calculated at £9.75 per hour, this wage gives a worker in London enough to afford the essentials – rent, food, travel and some to save.

We are campaigning to raise awareness of the economic and social benefits of structured progression from shop floor to head office and of paying the London Living Wage.

Officially launching in September 2017, keep an eye on our social media for updates.




FAD Stories – Aysha

Aysha Simpson knows better than anybody, that working in retail after you’ve graduated can be hard to say the least, ‘you find yourself stuck in a rut, there isn’t much


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