THE BRIEF

URBAN HOLOGRAPHIC
Retrofuturism, Refraction and Mirroring of Light

EXPANDING ON THE BRIEF

The final of the 2009 FAD Competition will take place in February, at Vauxhall Fashion Scout as part of their official schedule for London Fashion Week. Students who take part will have the unique opportunity to showcase their designs to industry and press, as part of the UK's most prestigious fashion event. They will also be competing to win cash prizes and much sought after industry placements.

Colleges/tutors who wish for their students to participate should register by emailing FAD at info@fad.org.uk, no later then 17th October 2008. Please note there is no registration fee.

Once registered, FAD will forward participating colleges a comprehensive research pack and presentation, expanding on the original 2009 Competition brief, Urban Holographic.

THE JURY

"The work that goes on behind the scenes for the FAD competition is phenomenal - both in terms of the students' entries and the support that FAD provides. I'm really looking forward to joining the judges but, considering past winners' achievements, I know we're going to have a difficult time picking just one winner and two runners-up" - Dolly Jones, VOGUE.COM Editor (Quoted from Vogue.com, 9th February 2009)

The FAD Competition jury day took place on 12th February 2009 at the FAD offices in East London. All fourteen finalists worked hard to meet the deadline, submitting two finished outfits, a sketchbook and design boards for the scrutiny of this year’s industry panel.

The 2009 FAD Competition jury at the FAD offices in London

THE FINALIST'S BOARDS

This year FAD received nearly 50 entries for the competition, sent in by 28 colleges & universities from around the UK. In total 14 finalists were selected to make up their garments for the 2009 FAD Competition.

The lucky students who will be showcasing their work on the Vauxhall Fashion Scout catwalk in February are:

Beatrice Newman, De Montfort University

THE 2009 FAD COMPETITION FINALISTS

2009 FAD COMPETITION & AWARDS FINAL
14 finalists in fashion ‘Space Race’

Press coverage from the 2009 FAD Competition

In one of the most electric FAD Competitions yet, 14 finalists from universities/colleges around the UK, went head to head on the Vauxhall Fashion Scout catwalk on Tuesday 24th February in front of a house packed with key industry and press.

2009 FAD Competition winner, Ana Belen Meroño, Nottingham Trent University