How to Enter



Download the complete F.A.D. Competition Guidelines here


Participants must be 2nd or 3rd (final) year BA, or MA, students studying Fashion at a UK Higher Education Institution. There is no age restriction.

Each institution is permitted a maximum of three entries from BA courses and three from MA courses.

Please note Students who have previously taken part in F.A.D. Fashion Futures programmes may send their entries directly to F.A.D. These entries are in addition to institutions’ quota of three entries and will be considered equally alongside other entries received.

Registration of interest

Tutors should register their institutions for entry by e-mail to by Friday 12th November 2010. There is no registration fee.

Student Entries

Following registration by a tutor, students have until Wednesday 24th November 2010 to submit the following:

1. Two A3 illustrations, showing front and back of each outfit
2. Fabric swatches for each garment
3. Research sketchbook
4. Interpretation of designs (max. 200 words)
5. Basic marketing plan following the format provided

Join the 2011 F.A.D. Competition group on Facebook.